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According to facebook...

 
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sean
Downsizer Moderator


Joined: 28 Oct 2004
Posts: 41592
Location: North Devon
PostPosted: Wed Apr 29, 15 4:51 pm    Post subject: According to facebook...  Reply with quote    

I (In my capacity as The Plough Arts Centre) could reach 190 000 people within 20km of my business if I advertised with them. Yeah, right.

dpack



Joined: 02 Jul 2005
Posts: 32593
Location: yes
PostPosted: Wed Apr 29, 15 5:02 pm    Post subject: Reply with quote    

turn the volume up to eleven and bypass the devil's diary

sean
Downsizer Moderator


Joined: 28 Oct 2004
Posts: 41592
Location: North Devon
PostPosted: Wed Apr 29, 15 5:05 pm    Post subject: Reply with quote    

I just want to know where they're all hiding. I can only assume that their algorithm uses the average population density of the UK or something.

onemanband



Joined: 26 Dec 2010
Posts: 1449
Location: NCA90
PostPosted: Wed Apr 29, 15 5:26 pm    Post subject: Reply with quote    

Assuming you don't live within 20km of the coast, I make it 108000.
20squared x 3.14 x 86
http://www.neighbourhood.statistics.gov.uk/HTMLDocs/dvc134_c/index.html

sean
Downsizer Moderator


Joined: 28 Oct 2004
Posts: 41592
Location: North Devon
PostPosted: Wed Apr 29, 15 5:27 pm    Post subject: Reply with quote    

Torrington is about 8k from the coast.

onemanband



Joined: 26 Dec 2010
Posts: 1449
Location: NCA90
PostPosted: Wed Apr 29, 15 5:39 pm    Post subject: Reply with quote    

Halve that then.
50000 ?

I'm bordering 3 areas, so 'averaging' density figure, I reckon I could reach 250000. Not that I want to.

sean
Downsizer Moderator


Joined: 28 Oct 2004
Posts: 41592
Location: North Devon
PostPosted: Wed Apr 29, 15 5:44 pm    Post subject: Reply with quote    

I reckon about 70k tops. *If* everybody was on fb and the ad was shown to them all.
We won't do it whatever. I just thought it was an interesting insight into on-line advertising claims.

Green Rosie



Joined: 13 May 2007
Posts: 10490
Location: Calvados, France
PostPosted: Thu Apr 30, 15 6:24 am    Post subject: Re: According to facebook... Reply with quote    

sean wrote:
I (In my capacity as The Plough Arts Centre) could reach 190 000 people within 20km of my business if I advertised with them. Yeah, right.


They keep telling me I can reach 260,00 potential guests close to Lenault. Like 260,000 people either live near Lenault and even if they did they would hardly want a holiday in Lenault they already live there

Falstaff



Joined: 27 May 2009
Posts: 1014

PostPosted: Thu Apr 30, 15 7:17 am    Post subject: Reply with quote    

Just being nosey - but how much do they want to charge you for this injection of your wares into the privacy of others ??

RichardW



Joined: 24 Aug 2006
Posts: 8414
Location: Llyn Peninsular North Wales
PostPosted: Thu Apr 30, 15 7:31 am    Post subject: Reply with quote    

When I do FB adds I target my audience and the forecast number of views is very accurate. I can see the number change as I alter the specs of to who & where I want the add to be shown.

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