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Hairyloon



Joined: 20 Nov 2008
Posts: 15425
Location: Today I are mostly being in Yorkshire.
PostPosted: Wed Feb 26, 14 12:54 am    Post subject: Reply with quote
    

dpack wrote:
if it too high to sell enough go for the buy three get one free type of option ?

I don't think it is the kind of product that most people would buy a lot of at once.

dpack



Joined: 02 Jul 2005
Posts: 45380
Location: yes
PostPosted: Wed Feb 26, 14 1:25 am    Post subject: Reply with quote
    

ok you might be right but the market you are aiming at is about top quality so pitch high and go for folk where price is not the first thing they think about ,if the price is too high even for those seeking a top end product either reduce the price so long as you still make it worth your efforts or seek a better sort of customer

thinking to compete with tescopolis etc might not be as good as finding a niche market of your own

sending a few samples to top end restaurants ,delis etc (with explanations of origin etc and availability ,prices etc )is an option i would try with hand made oil

the amount one chap and a press can make is limited so maximise the price on a low volume product as best you can .

dont compete ,swerve and use what is best and different about your product

i need to take my own advise with this years moo crop

Hairyloon



Joined: 20 Nov 2008
Posts: 15425
Location: Today I are mostly being in Yorkshire.
PostPosted: Wed Feb 26, 14 1:29 am    Post subject: Reply with quote
    

dpack wrote:
the amount one chap and a press can make is limited so maximise the price on a low volume product as best you can .

One good thing about the teething troubles that I've been having is that working my way through them has put me in a position where I can relatively easily build another press, should the rate of pressing ever become the limiting factor...

Mistress Rose



Joined: 21 Jul 2011
Posts: 15539

PostPosted: Wed Feb 26, 14 7:19 am    Post subject: Reply with quote
    

I would still agree with Dpack; don't try to compete with the supermarkets on price. You are offering a hand made product which hopefully will be good quality. This is what you are selling; hand made, quality, personal service and local(?).

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