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sally_in_wales

Quick site check please

Just uploaded the first draft of one of the new more targetted sites. Could a couple of you have a quick play with www.plaguerats.co.uk and let me know if you spot any problem areas please. I am planning on new pictures and some 'fun' stuff, but I wanted to get the framework of the site working before I start messing around with that Smile
Jamanda

That looks ever so good.! Very Happy
Fee

'Home' link missing when you click on Plague Rats from the home page Wink
judith

Excellent!

The only thing I spotted is that the sidebar menu is missing from the "What kind of plague rat addict..." page. As it is there on all the other screens, the omission sort of glares at you.
Fee

I think it's because the navigation switches order, it tricks the eye Smile
sean

£2.50+p&p is too cheap.
MarkS

I dont like the parchment background.

The Plague Rats title only goes 2/3rds of the way across the screen.

Pictures all look out of focus.
and does £1 really cover p&p?
sally_in_wales

cheers, will iron out those bits when I do the next update Smile
sally_in_wales

MarkS wrote:
I dont like the parchment background.

The Plague Rats title only goes 2/3rds of the way across the screen.

Pictures all look out of focus.
and does £1 really cover p&p?


Pics are due for re-doing, I did say they were temporary ones

I can't get the title to go any further across, it looks fine when I preview it, but stops short when it goes live Confused

Any suggestions rather than the parchment? Personally I like it, but I'm open to suggestions that will fit the subject matter
Chez

What Sean said re price. And I can't see anything that other people haven't pointed out.

Also, Mrs Three Legs goes bonkers over herby things, including peppermint tea-bags. Would you like some photos of her drooling, to illustrate? Laughing
sally_in_wales

I'm having trouble bringing myself to charge more for a cat toy. It about double the actual making costs, which is supposedly the correct margin Confused

Yes please to any pics of your cats on rats Laughing I've had some lovely feedback over the years, am hoping that a carefully chosen few examples will be a nice addition
Mrs Fiddlesticks

its lovely. Very cat friendly! Very Happy
tahir

sally_in_wales wrote:
I'm having trouble bringing myself to charge more for a cat toy. It about double the actual making costs, which is supposedly the correct margin Confused


If you were buying and selling maybe. The customers we sell to mark up at between 2.2-5x cost, and they're not slogging their guts out making stuff, all they have to do is order more from us....
Chez

sally_in_wales wrote:
I'm having trouble bringing myself to charge more for a cat toy. It about double the actual making costs, which is supposedly the correct margin Confused


Isn't it one of the things that you can produce quickly and easily to bring in profit to fund your more marginal things, though? Don't under estimate the amount of money people are prepared to spend on their pets Smile. You could soften the blow to your conscience by doing tapering discounts for quantities?

Talking of people spending money on things I wouldn't - a friend was telling me today that there is a teddy bear's holiday service that charges £80 to host your bear for a week. Bizarre.
MarkS

sally_in_wales wrote:
I'm having trouble bringing myself to charge more for a cat toy. It about double the actual making costs, which is supposedly the correct margin Confused


Nah!

It is well known that cat owners are foolish and in thall to their foul animals and thus will happily spend a fortune on the most silly and useless gimic for the 'darling'

Hence all those franklin mint plates and statues etc.
orangepippin

Home link missing on the buy page.

Might look better if centred in the browser window?
sally_in_wales

ok, will revisit pricing, maybe £3 each, £2.50 each of you buy three at once? That works better for people on postage too so hopefully it will attract more biggish orders Confused
Chez

Yes, I was thinking - £3 or £3.50 each and then 3 for £8 or £9 - something like that. If people are soppy enough to be buying their cats toys, it stands to reason that they will probably have more than one to buy for Laughing. And does your postage really cover the cost of packing materials, too? If you had to buy new rather than recycle?
orangepippin

Might also be worth checking out competitors websites, both in terms of design and product pricing. For example, if you want to have a website selling books, you have to benchmark Amazon etc.
MarkS

sally_in_wales wrote:

I can't get the title to go any further across, it looks fine when I preview it, but stops short when it goes live Confused

Any suggestions rather than the parchment? Personally I like it, but I'm open to suggestions that will fit the subject matter


The table column sizes are explicit rather than %s - although you would probably be better using css.

Anything is better than parchment - imho it is the comic sans of backgrounds.
RichardW

Check out cat toy prices in your local shop. I bet £4.95 inc postage is still very sellable. I know my OH would not flinch at that for her (ok mine too) darlings.


Justme
sally_in_wales

MarkS wrote:


The table column sizes are explicit rather than %s - although you would probably be better using css.

Embarassed Question oh dear, I'm getting out of my depth already

MarkS wrote:

Anything is better than parchment - imho it is the comic sans of backgrounds.


Is that official amongst cat toy buyers? Will it really put them off? I want something that goes with the jokey medievalesque thinking behind the rats, I could try a plain cream background, but the page seems a bit flat then
Chez

I think the parchment looks fine. It's low-key, it doesn't detract from the photos, it's in-keeping with the feel of the rest of the page. And it's dead easy to change if you come across something you like better. I think a low-key background allows the reader to focus on the important stuff - the items for sale.

I think that Mark means that your <col> widths are set to an absolute number of pixels, instead of a percentage of the width of the screen. In this instance this is probably going to be fine, too - because your table is MUCH narrower than the average person's screen - if you go from my poll a day or so ago. It's only when your table is set to something enormous like 2000 pixels wide that it's a problem. If someone has a VERY wide screen, the page will look a bit narrow - but if you centre it, that shouldn't matter too much, even on a wide screen.
sally_in_wales

Chez wrote:
I think the parchment looks fine. It's low-key, it doesn't detract from the photos, it's in-keeping with the feel of the rest of the page. And it's dead easy to change if you come across something you like better. I think a low-key background allows the reader to focus on the important stuff - the items for sale.

I think that Mark means that your <col> widths are set to an absolute number of pixels, instead of a percentage of the width of the screen. In this instance this is probably going to be fine, too - because your table is MUCH narrower than the average person's screen - if you go from my poll a day or so ago. It's only when your table is set to something enormous like 2000 pixels wide that it's a problem. If someone has a VERY wide screen, the page will look a bit narrow - but if you centre it, that shouldn't matter too much, even on a wide screen.

Thanks! That makes sense now. Its not that I'm not prepared to fiddle with the html, its just that I'm the equivalent of a tourist who can only have a conversation by referring back to the phrase book to look things up every 5 seconds. What is obvious to you clever people who can look at coding and see a page isnt to me, I'm much more visual in how I work so I almost always have to start with a drag it around wysiwg then refine from there once I can see what shape the page is.
Chez

That's just a difference in working styles - Arvo and I are at opposite ends of the spectrum; he needs to have what he wants to create drawn out, I can visualise it in my head by looking at the words. I suspect his way is more healthy Smile.
sally_in_wales

I'm the same with sewing, give me a bolt of cloth and a pair of scissors and I can cut you an eighteenth century frock coat without needing a pencil, but pass me a pattern marked 'easy' and I get in a mess and join things together upside down.
vegplot

Before you make it 'live' check it against http://validator.w3.org/
Grimnir

If you want to make the table fit all browsers then set it up like this:

Code:
<table width="100%" border="0" cellpadding="0" cellspacing="0">


That's how I set my old site up, you can set the width to whatever figure you like. I then set the width of the left menu as absolute so it didn't alter on different page sizes.

Code:
<td width="115">


And for the main area I use * to tell the browser to use all remaining space, thus

Code:
<td width="*">
Quail By Mail

To attract more cat lovers to your site you can try to add a lot more keywords and incorporate them into interesting text and stories about your rats, why you make your rats and stories about your cat. These days people enjoy browsing the history of a product or what's happening behind the scenes so a picture of you making your rats to 'prove' that they're your rats adds value. More photos!

I need to overhaul my own site in this way too! A website is like a compost pile, you need to fork it over ever once in awhile!
orangepippin

Quail By Mail wrote:

I need to overhaul my own site in this way too! A website is like a compost pile, you need to fork it over ever once in awhile!

Very good analogy!
sally_in_wales

orangepippin wrote:
Quail By Mail wrote:

I need to overhaul my own site in this way too! A website is like a compost pile, you need to fork it over ever once in awhile!

Very good analogy!

Absolutley right, thats why I'm setting up some stand alone sites, my main one (whilst needing a general overhaul anyway) is now so eclectic it doesnt really help 'sell' any particular items
sally_in_wales

ok, I think I've successfully sorted out the width of the header, thanks for the advice on that Smile
Rosemary Judy

£4.95 plus p and p is still very cheap......

and don't forget that the time you take to parcel up and pack and take to the post office needs to be taken account of too......
I cannot believe you are 'earning' more than about 50p an hour for the time it takes to make one......

love the site - but find the blue writing disppears into the brown background.....
Chez

Quail By Mail wrote:
To attract more cat lovers to your site you can try to add a lot more keywords and incorporate them into interesting text and stories about your rats,


That will help you being googled, too.

Stick a meta-tag at the top with your keywords in it, just underneath your other meta-tags that you've got there already. eg, my poultry one is:

meta name="keywords" content="utility poultry, poultry, hens, chickens, eggs, meat birds, greenmeadow poultry

Then use those words in your text.

Search-bots will pick them up and your google indexing will go up a bit if the two things tie in. The same with your 'title' tag - you've got it set to 'plaguerats', which is great - but, perhaps, you could put 'cat toys' in there, too?

If you want to, you can also stick an 'abstract' in there, which is the bit that shows up on google under the actual link. ie.

META NAME="abstract" CONTENT="Traditional utility breed chicken hatching eggs"

For your actual title, in your banner, rather than have it as ordinary text, formatted using 'span' tags, you could try sticking it in an H1 tag - google also indexes on those I believe - so if your title and your keywords AND your H1 tag all contain 'plague rats' and 'cat toys' the site will be given more weight when it's google-botted.

That's my understanding, anyway - if I'm wrong I'm sure someone will pop up and tell me Smile.
sally_in_wales

ok, have added tags as you suggested.

I've also put a placeholder page up for two of my other new sites,
www.scotsbonnets.co.uk and www.timelessyarns.co.uk its just plain text there at the moment so that anyone stumbling over the page isnt met with a non-site, could someone just check they do show up on a computer other than mine though. Going to be a while before I get the content for those fully ready, but no point in leaving them completely blank.
Chez

Yep, they're there. What about putting a link on them to your main site, temporarily?

Also, you've missed out the closing " on the keywords meta - my fault, I left it out of my example.
sally_in_wales

Chez wrote:
Yep, they're there. What about putting a link on them to your main site, temporarily?


good idea! Will do that now
RichardW

Cross linking your sites will help ranking too (or used to)

Justme
sally_in_wales

" should be there now I think.
Chez

Yep, 'tis.

If you use firefox and go in to view-source, it shows up things it thinks are wrong in red ...
Barefoot Andrew

Chez wrote:
If you use firefox and go in to view-source, it shows up things it thinks are wrong in red ...


That's useful for glaring glitches, but if you want to ensure perfect code, as vegplot says you'll need to use the W3C "validator".

Sally, go to http://validator.w3.org/ and put your address in the box. If your code is correct you'll get a message and a green box; if there are problems you'll get a red box and a list of the faults.

This is an excellent tool, but its report can be a bit "techie". For example, it's currently saying your site has 23 errors, with the first one being "NET-enabling start-tag requires SHORTTAG YES" on line 6. The actual problem is that on line 6:-

<STYLE type=text/css>BODY {

you've not included quotes around the text/css bit. It must be like this:-

<STYLE type="text/css">BODY {

I'm afraid you'll have to face up to these horribly techie error messages and fix the problems if you want your site to be a success. We can help with translation to English Very Happy

Note that "23 errors" doesn't necessarily mean 23 actual problems: a single mistake can produce multiple error messages. So try fixing a few at a time, the ones where you can see the problem, and then re-validate the code.

You'll need to do this for every page in your site...

Good luck!
A.
orangepippin

Barefoot Andrew wrote:

I'm afraid you'll have to face up to these horribly techie error messages and fix the problems if you want your site to be a success.

Being a bit of an HTML purist myself I agree with this ... but most browsers will cope minor syntax muddles, so I would not go as far as to say it will compromise the success of the site. Good content is more important than HTML syntax.
Chez

Barefoot Andrew wrote:


You'll need to do this for every page in your site...

A.


The easiest way though, is to get page 1 perfect with the validator - and then use that as a template for subsequent pages Laughing
Blacksmith

Too cheap.... I think you need to charge at least a fiver, discount for orders of ten or more.
Start posting in the "Green room" on UK business forums, great bunch on there and it gets you on the first page of "google" searches if you use your key words Wink
Quail By Mail

A digital camera is a website owner's friend. If you have one I'd retake your homepage rat photograph, it's a bit dreary ( Confused sorry!)

Take the rats outside into the garden, find a nice backdrop and take various photos of the rats: head on, close up, details of faces etc etc and then choose the best ones for the site.

Oh, and get the cat out there too for an action shot!
sally_in_wales

yep, new pictures are top of the list of changes, soon as I get 5 minutes to do it!
Quail By Mail

And a sunny day!
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